What awaits brands and ordinary users

Riddle: "In the West, cancel, we want to enter." The correct answer is not sanctions, but the principle of net neutrality, around which there was a lot of noise last year.

Just the facts: On August 1, a meeting of the Digital Economy Development Council was held. Based on its results, it was decided to send a proposal to the government to legislate in Russia the principle of network equality.

In fact, there is neither a law nor a bill yet - only an idea that will be embodied in an official document in the coming weeks. Considering that laws in the Russian Federation are not passed in one day, net neutrality will not take effect until next year (if the government approves it at all).

But the arrow is already in flight. In RuNet, the prospects and consequences of the future law are already being discussed.

Great leveler

Net neutrality implies a uniform distribution of traffic between resources that do not contain prohibited content. In other words, videos from YouTube and some small video hosting will load at the same speed.

For ordinary users, this is a plus. But operators can stay in such a big minus. The introduction of net neutrality will make it impossible for them to increase the traffic for partner resources - online cinemas, online stores, etc. In addition, it will limit the tariff packages with traffic offers:

This will make it impossible, for example, offers for subscribers when social network traffic is not charged. - considers the vice-president of "Rostelecom" Boris Glazkov.

The MTS believes that the network and everything is fair:

Comfortable for all market participants, the rules of interaction are fixed by the basic FAS document on network neutrality - declared TASS representative of the company.

We are talking about this document, developed in 2016.

But Mail.Ru Group approved the initiative, noting that the legalized principle of network neutrality will put all market participants on an equal footing, without discrimination of both large companies and start-ups.

In general, opinions are divided.

If the principles of network neutrality are enshrined in law, then I will be very surprised. In this case, we can call Russia a much more democratic country than the United States, in which they have already been canceled.

The position of most providers is clear and the consequences of the law of Spring, as always, fall on the shoulders of end users. For the abolition of the principles advocate those who wish to offset the costs of its execution.

Let's hope for the approval of the bill, that's great.

Lia Canaryska, TexTerra blog author

And how are they?

The US authorities introduced the principle of net neutrality in 2015, in the Obama era. It was directed against the monopoly of large telephone and cable operators. By manipulating the distribution of traffic, they promoted tariffs and services that were advantageous for themselves.

"You use Google, and your neighbor prefers Bing. Bing pays your provider, and that limits Google traffic. To avoid this, you need network neutrality" - explains one of the supporters of the principle blogger TayZonday.

But the music did not last long. In December 2017, the US Congress supported the initiative to abolish net neutrality put forward by the Democratic faction. Ironically, in 2015, it was they who initiated network equality. About such situations they say - "pereobulsya." After all, it was already under the Republican Trump, who always opposed net neutrality.

Even numerous petitions and flash mobs in which the giants of the market participated did not help. The campaign called “Battle for the Internet” was supported by Google, Mozilla and Netflix, as well as many bloggers and showbiz stars. People waved plates, scattered repost, and that was it. Since December 14, there is no net neutrality in the USA.

What to expect next?

Assume that in Russia they will introduce the principle of network equality. Market outsiders will be able to increase the audience. Of course, if they manage to entice users. After all, if a person is used to watching videos on YouTube and buying on Amazon, he will not change proven resources if he does not find something better. Market leaders, in turn, will try to keep the audience. So it can be predicted that both large and small companies will rely on improving services. We, ordinary users, are at hand.

But let's not flatter ourselves. While the law is in the embryo phase, it can be turned in any direction:

The consolidation of the principle of network neutrality in the law looks very populist. The MTS representative rightly says that the new law proposes to enshrine the principle already in force, which follows from the constitutional norms on freedom of entrepreneurial activity and free access to information (Articles 29 and 34).

And yet, in the second half of the 19th century, the judicial system of the Russian Empire was recognized as the most democratic in the world, so why not come forward on the issue of net neutrality?

Alisa Markina, lawyer

What do you think about this, readers?

Watch the video: Cowboy Bebop: The Story You Never Knew. Spike Spiegel (December 2019).


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